Suzanna Schumacher

Suzanna Schumacher has a diverse range of work experience. Suzanna is currently the Co-Founder of Character, a role they began in February 2021. Prior to that, from November 2017 to February 2021, Suzanna was self-employed as a Brand and Marketing Consultant, working with clients on various strategies such as brand, product launch, campaign, integrated marketing, paid acquisition, customer journey, and retention.

From October 2015 to October 2017, they were the Integrated Marketing Director at Casper, leading cross-functional teams in business, brand, and marketing strategy.

Before that, Suzanna worked at Bark & Co. from May 2014 to October 2015 as Customer/Lifecycle Marketing & Brand, where they developed customer marketing strategies, managed creative campaigns, collaborated with the creative team, and launched mission-driven mobile and web apps.

From September 2013 to January 2015, they were the Chief Dog Lady at The Sidekick Series, a web documentary series they co-created to raise awareness for animal rescue and adoption.

Other roles include Digital Brand & Content Strategist at BBMG from August 2012 to May 2014, Consultant: Digital Brand Marketing and Acquisition Strategist at smsMEDIA from July 2010 to February 2013, and Marketing/PR Manager at Inner Circle Sports from April 2009 to July 2010.

Suzanna's early work experience includes being a Junior Marketing Associate at D.B. Zwirn & Co. from September 2007 to December 2008.

Suzanna Schumacher began their education at New York University in 2004 and completed their Bachelor's degree in Communications, Media, and Business in 2007. Suzanna also obtained a Bachelor's degree in Business and Media during the same time period.