Veronica Pascua

Veronica Pascua is an experienced marketing and recruitment professional with a strong focus on influencer marketing and talent acquisition. Currently serving as an Influencer Strategist at WITHIN since January 2024, Veronica manages end-to-end influencer campaigns across various social media platforms and brands, utilizing platforms such as CreatorIQ and GRIN along with paid media tools like Meta Ads and Google Ads. Prior experience includes a role as Influencer Marketing Coordinator at MAËLYS, where responsibility involved developing relationships with influencers across North America, Europe, the UK, and Australia, as well as working with reporting tools like Google Analytics 4. Veronica's background also encompasses several recruitment roles, including Senior Talent Consultant at Hubstaff, and Group Leader at AMN Healthcare, where leadership was demonstrated through managing teams and handling healthcare recruitment. Education includes a Bachelor's degree in Entrepreneurship from the Technological University of the Philippines.