Wizards of the Coast
Sara Nelson is a seasoned digital marketing professional with extensive experience at Wizards of the Coast since May 2012. Currently serving as Sr. Manager of Digital Marketing - Web, Sara sets strategic direction and optimizes the Magic: The Gathering brand website while ensuring a polished user experience. Previous roles at Wizards include Technology Producer, overseeing product development and vendor management, and Manager of Systems & Operations, where Sara developed customer-centric processes for Magic Online. Earlier career experiences at Oberto Sausage Company and Oberon Media involved brand management and marketing coordination, respectively. Sara holds dual Bachelor of Business Administration degrees in Marketing and Finance from UNLV Lee Business School.
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Wizards of the Coast
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Wizards of the Coast develops and publishes game-based and other entertainment products.The company offers miniature, trading card, and tabletop role-playing games. It also provides fantasy series fiction books, novels, animated TV series, movies, video games, board games, and apparel.Wizards of the Coast was founded in 1990 and isheadquartered in Renton, Washington. As of September 30, 1999, Wizards of the Coast operates as a subsidiary of Hasbro, Inc.