Brendan McDonough

Brendan McDonough has over 20 years of experience in business intelligence and category management within the consumer goods and spirits industries. Current role as Senior Manager of Business Intelligence at Deutsch Family Wine & Spirits involves leading category management initiatives for key retail customers, executing analytics to provide actionable insights, and developing strategic account plans. Previous experience includes serving as Channel Marketing Manager for Alberto Culver, where responsibilities included planning for major grocery chains and managing the grocery field sales team. Brendan's career also includes roles at ACNielsen and MarketSource, highlighting a strong background in client management and sales. Brendan holds a Bachelor of Science degree in Urban & Regional Planning from the University of Iowa.