Laura Tovey-Keane

Head Of Marketing Communications at WM5G

Laura Tovey-Keane is an experienced marketing communications professional currently serving as Head of Marketing Communications at WM5G since December 2022. In this role, Laura advises directors and board members on complex communication strategies and spearheads the company's marcomms strategy. Prior to WM5G, Laura held positions such as International Marketing Manager at Bernhard Company, where leadership of digital marketing strategies was key, and Regional Marketing Manager for the UK & Ireland at TYROLIT Group, focusing on integrating digital and offline marketing. Laura's experience includes significant roles at notable companies including IKEA Group, Sainsbury's, Wickes, Debenhams, and Harrods, demonstrating a solid track record in brand development, design strategy, and effective communication management across various sectors.

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