Giuliana Chekin is an experienced media director with a strong background in strategic planning, team management, and client relations. Currently serving as Diretora de mídia at WMcCann since September 2021, Giuliana previously held positions such as Diretora de Inteligência e Canais at AREA.G, where responsibilities included managing remote teams and overseeing the 360º communication for the Ypê account. Giuliana's extensive experience also includes roles at Leo Burnett, Neogama, David The Agency, and Ogilvy & Mather, working with clients such as Diageo, Kimberly Clark, and Burger King. Educational qualifications include a Bachelor's degree in Advertising and Propaganda from Universidade Metodista de São Paulo and a Postgraduate degree in Administration and Marketing from FAAP.