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Sophie Tran (Yen)

Performance Media Specialist at WME Australia

Sophie (Yen) Tran is a Performance Media Specialist at WME Australia since June 2015, where responsibilities include creating, maintaining, and managing online PPC marketing campaigns across social media platforms and Google Ads, as well as assisting in administrative tasks and database management. Previously, Sophie held an internship at TNS Vietnam in early 2012, focusing on gathering customer opinions for investment and marketing insights while liaising with clients for research projects. Earlier experience as a Teacher Assistant at Vietnam Marcom involved preparing teaching materials and collecting student feedback. Sophie holds a Master's Degree in Business/Commerce from RMIT University (2012-2013) and a Bachelor's Degree in Business Administration/Marketing from Truòng Dai hoc Kinh Tê Thanh Pho Hô Chí Minh (2008-2012).

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