WMTV NBC 15
Ellen Paulson is an experienced media professional with a diverse background in sales assistance, media planning, and buying. Currently serving as a National Sales Assistant at WMTV NBC 15 since December 2016, Ellen also operates as a Freelance Media Buyer for EKP Media, specializing in media planning and buying for various clients. Past roles include positions as a Customer Service Representative at RR Donnelley and a Media Planner & Buyer at KW2 and KennedyC, where Ellen developed comprehensive media strategies and negotiated cost-effective deals. Earlier career experience includes media buying at Media Plus LLC and sales assistance at WISC-TV and Charter Communications. Ellen holds a Bachelor of Arts degree in Speech Communications with a focus on Public Relations from the University of Wisconsin-Platteville.
WMTV NBC 15
Leading Broadcast affiliate in Madison Wisconsin. WMTV signed on the air in July 1953 on channel 33 and was an affiliate of ABC, DuMont, and NBC. In 1956, WKOW-TV, which had the CBS affiliation, picked up the ABC affiliation from WMTV after losing CBS to then-new VHF station WISC-TV, thus resulting in WMTV becoming solely affiliated with NBC. In 1960, WMTV switched channels from 33 to 15, where it remained until analog broadcasting ceased just before midnight on February 17, 2009. The station's over-the-air broadcasts are now on digital channel 19, though it is found through PSIP protocol on virtual channel 15. WMTV's digital signal initially had 2 subchannels, 15.1 (NBC) and 15.2 (The AccuWeather Channel); a third subchannel, 15.3, formally launched on April 1, 2013, affiliated with the classic TV and movie network Antenna TV.[1] On October 16, 2010, WMTV became the second commercial TV station in Madison to produce all of its newscasts in high-definition, the first being WISC-TV. On October 18, 2010, the station also began airing its flagship syndicated programs Jeopardy! and Wheel of Fortune in HD.