Benjamin Varghese 🐺

Paid Social Media Executive at Wolfgang Digital

Benjamin Varghese has a diverse work experience, starting with their current role as a Paid Social Media Executive at Wolfgang Digital. Benjamin is responsible for building digital strategies, using paid social advertising, and creating memorable marketing campaigns.

Prior to that, Benjamin worked as a Paid Social Trainee at Wolfgang Digital, where they achieved KPIs for clients, consistently achieved a ROAS of 9 for e-commerce clients, and helped increase sign-ups for a fitness business.

Benjamin also served as the Head of Marketing & Content at Covid Interns, where they drove growth through various marketing channels and managed the social media strategy.

In addition, Benjamin has experience as a Digital Marketing Executive at HatchHouse Digital, where they worked on brand management, graphic design, content marketing, social media campaigns, and SEO.

Furthermore, they worked as a Digital Account Manager and Search Engine Optimization Specialist at Blusteak Media, handling digital publications, advertising, and SEO.

Benjamin's earlier experience includes roles as a Search Engine Optimization Analyst and SEO trainee at Global Media Insight.

Lastly, they have experience as an Advanced Associate at EY, where they examined financial and accounting records and tested internal controls.

Overall, Benjamin has a strong background in digital marketing, including paid social media, content management, SEO, and brand management.

Benjamin Varghese pursued their Bachelor of Commerce degree from Madras Christian College between the years 2012 and 2015, specializing in Business/Commerce. After completing their undergraduate studies, they enrolled in the Kirloskar Institute of Advanced Management Studies (KIAMS) in 2017. Benjamin obtained a Post Graduate Diploma in Management (PGDM) with a focus on Marketing in 2019 from there. Following this, Benjamin attended Trinity Business School in 2019 and 2020, where they obtained their Master's degree in Digital Marketing Strategy, specializing in Digital Communication and Media/Multimedia.

In addition to their formal education, Benjamin also undertook additional certifications. In December 2019, they completed a course on "Quantitative Methods - Regression Analysis" from Harvard Business Publishing Education. Benjamin further expanded their skillset by obtaining certifications in Email Marketing and SEO from HubSpot Academy in July 2021.

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Timeline

  • Paid Social Media Executive

    December, 2022 - present

  • Paid Social Trainee

    June, 2022