James Bates

James Bates is a seasoned analytics professional currently serving as a Senior Digital Insight Analyst at Wolseley Group since January 2023, where responsibilities include leading the analytics function for multiple digital platforms and engaging stakeholders to enhance user experience. Previously, James held the position of Insights Manager at YouView TV Limited, focusing on consumer insights and collaboration with various teams to improve customer experience and product strategies. James's analytical journey began at RM as a Data Analyst, where contributions included data processing enhancements and the delivery of educational performance reports. Early experience includes a sales and market analyst role at Atlas Copco and interim positions in recruitment and hospitality. James holds a Bachelor of Science in Politics and Economics from Aston University.