Katharine O'Donnell

Senior CRM Manager at Wonderbly

Katharine O'Donnell currently serves as a Senior CRM Manager at Wonderbly, a position held since July 2023. Prior to this role, Katharine was a Marketing Manager at B2C Distribution from May 2018 to July 2023, where responsibilities included creating a customer retention strategy and managing broadcast and automated emails. Katharine's earlier experience includes serving as a Senior Client Manager at more2, an ecommerce and multichannel data agency, and as a Client Manager at PwC. Initial professional exposure included a graduate internship at The Charities Advisory Trust. Academic qualifications include a Bachelor of Science in Mathematics from the University of St Andrews and completion of a Marketing Mini MBA with Mark Ritson in July 2022.

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