Shilpa Mahajan

Shilpa Mahajan is a highly experienced marketing professional currently serving as the Demand Generation Manager at WoodWing since December 2021. With a strong background as a Performance Marketing Consultant for startups and small businesses since September 2018, Shilpa has guided various companies, including 'Straw by Straw' and 'Media Circle,' in enhancing their brand presence and implementing effective marketing strategies. As the CEO and Founder of HobbYt and a former Entrepreneur in Residence at Antler, Shilpa has demonstrated exceptional leadership in driving business growth. Previous roles at Navi and Jio involved formulating digital marketing strategies, executing successful campaigns, and achieving significant customer acquisition milestones, contributing to Jio's recognition as the fastest-growing digital services company globally. Shilpa holds an MBA from the Indian Institute of Management, Lucknow, and a B.Tech in Computer Science from Punjab Engineering College.