Brent Michael Adams

Brent Michael Adams is an experienced professional in trade planning and consumer insights within the retail sector. Currently serving as the Trade Planning and Insights Manager at Woolworths since October 2017, Brent has previously held roles including Foods Sales Development Manager and Customer and Consumer Insights Manager Africa at Distell. Brent began the career at Woolworths as a Foods Trade Analyst, progressing through various positions focused on pricing strategy and analytics. With a solid educational foundation, Brent is pursuing a Master of Philosophy in Programme Evaluation at the University of Cape Town and holds multiple degrees in Strategic Project Management from prestigious institutions across Europe, complemented by a Bachelor of Business Science in Marketing and Economics.