Danielle McKennan is an experienced professional with a strong background in business analysis and marketing strategies. Currently serving as the GTM Growth Initiatives Director at Workday since November 2019, Danielle has previously held the position of Senior Manager for New Markets & Technology. The career includes a role as a Summer Marketing Associate at Signal™, where Danielle conducted in-depth customer research to develop essential business tools that enhanced sales efficiency. At Zendesk, Danielle worked as a Senior Business Analyst, collaborating with various departments to integrate data and provide insights that informed strategic decisions. Earlier experience includes serving as a Senior Consultant at Triage Consulting Group, where Danielle managed client engagements and provided revenue optimization analyses to hospital executives. Danielle McKennan holds an MBA from Northwestern University's Kellogg School of Management and a B.A. in Economics from the University of California, Berkeley.
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