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Kathryn Dawson-Lee

Marketing Manager – Industrial Brands (hard Yakka & Kinggee) | Wesfarmers at Workwear Group

Kathryn Dawson-Lee is an experienced marketing professional currently serving as Marketing Manager for Industrial Brands (Hard Yakka & KingGee) at Workwear Group since March 2021. In this role, Kathryn drives brand understanding and vision, leads cross-functional teams, and manages key retail campaigns. Prior to this, Kathryn held several positions at Windsor Smith Footwear, culminating in the role of Global Marketing Manager, where responsibility included overseeing global marketing initiatives. Additional experience includes roles at Cotton On Group, where Kathryn coordinated social media and public relations, among other marketing tasks. Kathryn's educational background includes a Bachelor's degree in Business, Marketing and Human Resources from La Trobe University, along with diplomas in Management and Retail Management from Victoria University.

Location

Melbourne, Australia

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Workwear Group

For over a century, we've outfitted millions worldwide. We have iconic Australian heritage brands we are proud of: KingGee, Hard Yakka, NNT, and Workwear Group Uniforms. Owned and backed by Wesfarmers, we are proud to be the trusted partner in workwear. Every day, our diverse and talented team creates world-class workwear that helps someone, somewhere, be a part of something. We strive for the best in ethical production, sustainability, and sourcing, ensuring our workwear isn’t just good for people, but better for the planet too. Our brands are proudly stocked in over 1,000 retail outlets nationwide and we are the go-to uniform solution for some of the most recognisable businesses across Australia and New Zealand, while we rapidly expand internationally.


Employees

501-1,000

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