Simon Rowe is an accomplished sports marketing executive with extensive experience in leadership roles within renowned organizations. Currently serving as the Senior Vice President of Mitre and Global Sports Marketing at Pentland Brands since January 2018, Simon Rowe is responsible for leading the global Mitre football brand and overseeing the sports marketing function across multiple brands, including Canterbury and Speedo. In addition, Simon Rowe holds positions as a Non Executive Board Advisor at PlayerData and Vice Chair of the Physical Activity Committee at the World Federation of the Sporting Goods Industry, focusing on promoting global health through physical activity. Prior roles include Head of Sports Marketing at Canterbury and Group Sponsorship Manager at the Welsh Rugby Union, where Simon Rowe managed significant sponsorship accounts and strategic partnerships. Simon Rowe's academic background includes a BA (Hons) in European Business with French from Nottingham Trent University and a BAC + 3 qualification in Negotiation from TBS Education.
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World Federation of the Sporting Goods Industry (WFSGI)
The WFSGI is the global, not-for-profit trade association for the sporting goods industry. WFSGI is officially recognized by the International Olympic Committee (IOC) as the industry representative within the Olympic Movement. Our members comprise sports and sports-inspired leisure brands, manufacturers, suppliers, retailers, national/regional federations, industry and trade associations. Our purpose is to unite and support the global sporting goods industry to ensure a healthier, more active planet for all.