Bernard Frei

Founder, Exec Chairman at World Rugby Shop

Bernard Frei's work experience includes founding and being the CEO of World Rugby Shop since 2020, where they provide rugby equipment and apparel to professional players, clubs, and international teams worldwide. Prior to this, they founded and served as the CEO of Vintage Sports from 2018 to 2022, focusing on the history of sport. From 2011 to 2018, they worked as the Managing Director at SOCCER.COM. Previously, they were the President & CEO of 365 Sport from 2000 to 2011, and they founded and was the President & CEO of e-Merchants Inc from 1998 to 1999. Bernard also co-founded and served as the CEO of News Telemédia S.A. from 1992 to 1996, and co-founded and was the CEO of Immediate Communications Limited from 1988 to 1990. Bernard began their career as a Marketing Manager at British Telecom, specializing in Supercall Sport.

Bernard Frei's education history includes attending CIM | The Chartered Institute of Marketing, where they pursued a degree in Marketing/Marketing Management, General, leading to the FCIM designation. Additionally, they attended HEC Paris where they completed a Master of Science degree in Innovation & Entrepreneurship. Prior to these experiences, Bernard Frei studied at St Joseph's College, Upper Norwood, although the specific degree or field of study is not mentioned.

Links

Previous companies

BT logo

Org chart

Sign up to view 4 direct reports

Get started