Valéria Rocha

CRM Campaign Analyst at Worten

Valéria Rocha is a marketing professional with extensive experience in CRM and email marketing across various companies. Currently serving as a CRM Campaign Analyst at Worten Portugal since April 2024, previous roles include Email Marketing Manager at Altice Portugal, CRM Specialist at Bradesco, and CRM Analyst at Sorte Online, where Valéria developed and managed customer communication strategies utilizing tools like Salesforce Marketing Cloud and Google Analytics. Educational qualifications include a degree in Marketing and Sales from Universidade Anhembi Morumbi, technical training in Salesforce development, and proficiency in tools such as Photoshop and data management platforms like Power BI. Valéria's career reflects a strong focus on customer engagement, campaign performance analysis, and strategic marketing execution.

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