Andrew Yanofsky

VP Marketing & Operations at WowWee

Andrew Yanofsky is an accomplished marketing and operations executive with extensive experience in product and brand development at WowWee since May 2013, currently holding the title of VP Marketing & Operations. Yanofsky has successfully led go-to-market efforts for award-winning products, including the Untamed by Fingerlings and CHiP robot dog, demonstrating a strong ability to bridge various departments within the organization. In previous roles, Yanofsky focused on relationship marketing and business development at Echoer and served as a group leader at Camp Baco. A McGill University graduate, Yanofsky holds a Bachelor of Commerce degree in Marketing and Entrepreneurship.

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Montréal, Canada

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WowWee

WowWee® is a 30 year global innovator and industry leader in developing, marketing, and distributing hi-tech consumer robotic, toy, and entertainment products. Since its launch in 1988, WowWee has revolutionized the way consumers interact with robotics - fusing technology and imagination to deliver award-winning toys and gadgets such as Robosapien® and MiP®, The Toy Association’s Innovative Toy of the Year (TOTY) in 2015. WowWee’s most recent innovation, Fingerlings®- the first-ever line of animatronic collectible toys - instantly skyrocketed in popularity, topped retail best-selling lists around the world, and recently won the 2018 Collectible Toy of the Year and overall Toy of the Year awards. A full range of new product lines and a robust licensing and entertainment program is planned for 2018 and beyond. With offices in Montreal, San Diego and Hong Kong, WowWee continues to innovate across the toy and entertainment categories.


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51-200

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