Karen Zuccala

Karen Zuccala is an accomplished marketing executive currently serving as Vice President of Marketing & Communications at WPP Media, where strategic marketing initiatives and corporate communications are a primary focus. With extensive leadership experience across various sectors, including technology and consumer goods, Karen has held significant roles such as Global Director of Brand Marketing at Cabot and Head of Brand Strategy for YouTube at Google. Additionally, Karen's expertise extends to advisory positions at tech companies like Bidmii and Fiverr, where strategic guidance and mentorship were provided during pivotal growth phases. Educated with multiple degrees in Kinesiology, Commerce, and Business, along with certifications in yoga, Karen combines a robust marketing background with a commitment to strategic brand development and leadership excellence.