Nisha Shetty

Nisha Shetty is a skilled digital marketing professional with extensive experience in performance marketing and campaign optimization. Currently serving as the Manager Biddable - Search & Social at GroupM since August 2022, Nisha specializes in executing and optimizing Direct to Web/App campaigns across multiple platforms, including Google and Meta, and implementing Direct to Store campaigns for retail brands. Previously, Nisha worked as a PPC Specialist at QS Quacquarelli Symonds, achieving effective lead generation and branding results, and as a Search Engine Marketing Analyst at ReachLocal, managing PPC campaigns for various small and medium-sized business clients. Additional experience includes roles in content creation and digital marketing at Kesari Tours Pvt Ltd and previous positions at Jardine Lloyd Thompson India and Afybiz Consulting. Nisha holds a Bachelor of Mass Media degree from the Birla Institute of Science And Technology.