Gemma Spence

Gemma Spence is an accomplished professional with extensive experience in digital commerce and marketing. Currently serving as the Chief Digital Commerce Officer at VML, Gemma leads global and EMEA commerce practices, overseeing a vast team of commerce specialists. Gemma also holds the position of Global Commerce Leader at WPP, collaborating with major consumer packaged goods brands to drive growth through innovative commerce strategies. Prior to VML and WPP, Gemma was the Chief Commerce Officer at Omnicom Media Group, where leadership included the integration of eCommerce practices and the founding of Transact Consulting EMEA. Gemma's career also features significant roles in eCommerce and marketing at Philips and a distinguished start in the Royal Air Force, complemented by advanced academic qualifications from the University of Oxford and other prestigious institutions.