Vitor Ayrosa is a seasoned professional in strategic marketing and digital communications with extensive experience across multiple high-profile agencies. Currently serving as the Senior E2E Strategy Manager for LATAM at WPP since November 2022, Vitor specializes in translating consumer needs into impactful brand experiences for TCCC. Prior to this role, Vitor held positions as a Senior Strategist & Connections Planner at R/GA and as a Content Lead at Talent Marcel, where responsibilities included creative strategy, campaign framework development, and social media management. Vitor began the career with roles in digital strategy and community management at agencies such as Mullen Lowe Brasil, Young & Rubicam, and dentsumcgarrybowen Brasil. Educational qualifications include a Bachelor's degree in Marketing and Advertising from ESPM and various specialized courses in digital strategy and planning.
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