Vicki Lopez

Head of Data Strategy at Wpromote

Vicki L. is an experienced data strategist currently serving as the Head of Data Strategy at Wpromote since February 2021, where notable achievements include receiving the 2022 Innovator In Chief Award. Prior to this role, Vicki held the position of Director of Digital Intelligence, earning the 2021 Rookie of the Year Award. Vicki's expertise spans various companies, including AdSwerve, Inc. and Analytics Pros, focusing on analytics support and digital analytics. Vicki also worked as a Business Intelligence Analyst at Ask.fm and About.com, in addition to holding roles that enhanced social media and research analytics. Vicki’s educational background includes a Master's degree in Social Science from UC Irvine and a Bachelor's degree in Sociology Honors.

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