Buffy McCoy Kelly

Senior Director, Insights & Brand Strategy at Wray Ward

Buffy McCoy Kelly has a diverse work experience that spans over two decades. Buffy Mccoy started their career at Neiman Group in 1999, where they held various roles including VP, Creative Director, and Associate Creative Director. During their time there, Buffy was responsible for creating and managing strategy and marketing campaigns for top-tier clients. Buffy Mccoy also oversaw a team of professional marketers and managed a multimillion-dollar media budget.

In 2006, Buffy founded Tattoo Projects, a company focused on helping premium brands make a lasting impact through strategic communications and creative problem-solving. Buffy Mccoy successfully grew the business from the ground up, acquiring customers and talent. Buffy's creative talent and innovative brand strategy played a significant role in the success of renowned brands such as Hostess, Hoover, Dirt Devil, Victory Motorcycles, and Sheetz Convenience Stores.

Most recently, Buffy joined Wray Ward as the Senior Director of Insights & Brand Strategy in December 2021. This role allows their to leverage their extensive experience in strategic planning and brand development to drive exceptional results for clients.

Overall, Buffy's work experience showcases their expertise in strategic marketing, creative direction, and brand development. Their ability to think strategically and drive outstanding results make their a valuable asset to any organization.

Buffy McCoy Kelly's education history includes attending the University of Kentucky, although the specific degree and field of study are not provided. Additionally, they attended Miami Ad School Atlanta @ Portfolio Center, where they focused on advertising/copywriting. It is unclear when they started or ended these educational pursuits. In terms of certifications, Buffy has achieved membership in the Forbes Agency Council and has obtained a Yoga Alliance yoga teacher certification, specifically ERYT-200 and YACEP. The specific dates of obtaining these certifications are not provided.

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