Joanna Zhu

CMO at WRISTCHECK

Joanna Zhu has a wealth of experience in brand marketing and growth consultancy, having worked in companies like WRISTCHECK, Amazon, MAIA ACTIVE, Student.com, Airbnb, and Knight Frank China. With a Master's degree in International Marketing from Hult International Business School, Joanna has been involved in various roles such as CMO, Head of APAC eCommerce & Marketing, Marketing and PR Director, and Head of Global Brand Marketing. Joanna has a proven track record in P&L control, profitability optimization, brand positioning, and community building across different markets.

Links

Previous companies

Maia Active logo
Amazon logo
Student.com logo
Airbnb logo

Timeline

  • CMO

    February, 2024 - present

  • Brand & Growth Consultant

    November, 2023