Len Rosenthal

Len Rosenthal serves as the Fractional Chief Marketing & Strategy Officer at WW Consulting For Good, providing strategic marketing leadership across various healthcare, non-profit, and start-up organizations since 2023. Previously, Len was the Regional President at FirstLight Home Care, where the Los Angeles office was successfully launched. As Head of Strategy & Marketing at L.A. Care Health Plan from 2010 to 2021, Len oversaw growth initiatives and innovative virtual care programs. Earlier roles include Executive Director of Marketing at University Health Centers, Marketing and Strategy Lead at Cobham, and Director of Marketing at Infotrieve, demonstrating a strong ability in transforming marketing strategies and driving growth. Len holds an MBA from Pepperdine Graziadio Business School and a BS in Biology from the University of Maryland.