Xelon Digital
Jack Lawrenson is a highly experienced music industry professional currently serving as Global Streaming Manager at Xelon Digital since September 2024. Prior to this role, Jack was Editorial & Marketing Partnerships Manager at Believe from April 2018 to September 2024, where responsibilities included maximizing editorial coverage and partnership opportunities for artists across major streaming platforms. Jack also contributed as a Trade Marketing Assistant at Believe Distribution Services in 2017 and was previously a Session & Touring Guitarist with JONES, performing in the US, UK, and Europe. Notable media appearances include BBC's Later with... Jools Holland and sessions with BBC RADIO 1 and BBC 1XTRA. Jack holds a BMus degree from BIMM University and has been involved in significant promotional projects across various reputable platforms.
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Xelon Digital
Established in 2007 as one of Australia's first digital distributors, Xelon Digital's global reputation can be characterised by honesty and transparency, as shown by our long standing relationships with labels and their artists around the world. We deliver music directly to all key global platforms and have exclusive arrangements with a number of DSPs. With genre specialists on the ground in Australia, New Zealand, North America, the UK, Europe, and Asia, our directive is to maximise opportunities, while delivering a comprehensive and flexible service. Your success is our success. Xelon has overseen the growth and expansion of many partnered labels, from humble beginnings to established leading record labels. Considered leaders in the industry, we regularly attend international music conferences such as SXSW, ADE, and IMS, plus Australia and New Zealand seminars including Going Global Music Summit, AIR Indie-Con, BigSound, EMC, ISCM and Face The Music.