Chenying Zhu

Chenying (Vanessa) Zhu is an experienced marketing and business intelligence professional currently serving as an Expert/Manager in Business Intelligence at Xiaohongshu since May 2022. Previously, Chenying held roles such as Senior Business Analyst and CRM Analyst at The Vitamin Shoppe, where responsibilities included developing database marketing strategies to drive customer acquisition and retention. Additional experience encompasses a CRM Business Analyst position at Frette, a Digital Marketer & Data Scientist role at Intead, and various marketing internships. Chenying holds a Master of Science in Integrated Marketing from New York University and dual Bachelor of Science degrees in Marketing and Business/Managerial Economics from The Ohio State University.