Isabella Anze Capparrotti

Isabella Anze Capparrotti is a seasoned professional in growth analysis and CRM governance, currently serving as a Growth Analyst at XP Inc. since September 2025. Prior experience includes roles at iFood as a Senior CRM Analyst, where Isabella structured and maintained CRM governance processes, enhancing communication flows using tools like Braze and Salesforce. Additional positions held span various companies, including Facily, Distrito, Neon, MEI Fácil, Cognizant, and ClearSale, where Isabella developed expertise in data analysis, performance marketing, and fraud analysis. Educational background includes studies at Impacta Tecnologia between 2017 and 2018.