Cara Hathaway

Cara Hathaway has extensive experience in advertising product development and operations, having worked in various leadership roles at companies like Xperi Inc., TiVo, Rovi, and TV Guide. With a BSBA in Marketing from Walden University, Cara has successfully managed advertising initiatives, implemented operational strategies, and developed strategic marketing campaigns throughout their career. Their expertise lies in driving audience loyalty, optimizing inventory, and enhancing effectiveness across various platforms and devices.