Lorenzo Benazzo

Mentor at XRC Ventures

Lorenzo Benazzo is a seasoned professional with over 15 years of experience in Retail Tech, currently serving as CEO and Co-Founder of Clientela Inc., where Lorenzo leads innovation and digital transformation strategies. In addition to this role, Lorenzo mentors startups at XRC Labs, focusing on product strategy and business development, and serves as a Board Committee Member for Grand Founders, promoting economic development through impact investments. Lorenzo's previous experience includes co-founding a tech incubator specialized in retail applications and serving as VP of Business Development at ASMALLWORLD, contributing to the company's early growth. Lorenzo holds advanced certifications in AI and Blockchain from the Massachusetts Institute of Technology, along with a Master's degree in Product Management and Business Applications and a Bachelor's degree in Economics, Sociology, and Behavioral Sciences.

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