Nick Burrows is an experienced professional in the events and marketing industry, currently serving as Head of Experiential at XSEM since October 2023. Prior to this role, Nick held the position of Client Services Director at Smyle from November 2021 to October 2023, and was Managing Director at Make Events Ltd for nearly a year. Nick's freelance work between January 2020 and November 2021 involved business development and client services. As a co-founder and partner at WE ARE CLINICAL in 2019, Nick focused on fostering stronger agencies. Previous roles include Founder and Director at The Crimson Collective and Client Services Director at Brand On Shelf. Nick's extensive experience at TRO spanned over a decade, where several leadership roles were undertaken, including Marketing Director and Group Account Director. Nick began career in event management as a Senior Event Manager at The Marketing Store and also worked freelance from 2000 to 2003. Nick holds a BA (Hons) in Business Studies, Business & Marketing from De Montfort University.