Eoin Cruise

Eoin Cruise is the current VP, Channels & Growth at Xunison. Prior to their current role, Eoin was the Head of Consumer Electronics TV/AV at Samsung Electronics from March 2016 to June 2018. In this role, Eoin redefined and lead Samsung UK/I TV & AV business within the Irish Market.

Before joining Samsung, Eoin was with Microsoft as the Market Lead (GM) Ireland for Microsoft Mobile Devices & Services from April 2014 to January 2015. In this role, Eoin had full P&L accountability for the operation and performance of the ex-Nokia Devices and Services business in Ireland. Eoin was also responsible for the creation and development of a new aligned business strategy with the Microsoft Consumer and Enterprise groups to include Mobile Devices in all areas of the account exposure.

Eoin has also held various other roles at Microsoft including integrating roles, rebuilding and defining cross market and functional working relationships, and ensuring clear lines of autonomy and decision making.

Eoin Cruise attended St. Fintans High School.

Eoin Cruise works with Chris Meehan - CFO, Ilya Boyko - VP, Technology, and Keith Plunkett - VP, Operations. Their manager is Ryan O’Donovan, CEO & Co-Founder.