Oshcar Vidal Martínez

Oshcar Vidal Martínez has a diverse work experience in marketing and digital transformation. Oshcar currently serves as the Chief Marketing Officer at Xygeni, where they focus on protecting the security of software ecosystems. In addition, Oshcar combines their role at Xygeni with being a Senior Marketing and Digital Advisor, providing advice on digital transformation and disruptive technologies in various consulting firms and startups.

Oshcar has also worked as a Mentor in the areas of Marketing, Technology Marketing, CRM, Big Data, and Digital Technology at Conector Startup Accelerator and ĀticcoLab. Oshcar has shared their expertise as a motivational speaker on marketing, disruptive technology, and digital transformation. This includes speaking engagements at technology companies, innovation hubs, startups, and academic institutions.

Furthermore, Oshcar has been an Associate Professor of digital marketing, AI for marketing, data, and marketing automation, and CRM at ESERP - ESCUELA SUPERIOR DE CIENCIAS EMPRESARIALES, MARKETING Y RELACIONES PUBLICAS. Oshcar has also served as the Co-director of the Master's Degree in Digital Marketing Management at the same institution.

In their role at elternativa, Oshcar was a Senior Advisor in Marketing, Digital Transformation, and Artificial Intelligence. Oshcar was responsible for establishing the marketing department and advising on new trends in B2B technology marketing.

Additionally, Oshcar has held leadership positions in marketing and strategic partnerships at WITRAC and Perspectiv AI, where they contributed to the development and launch of new products leveraging AI and computer vision. Oshcar was also the Chief Digital and Marketing Officer at JustDigital, leading the agency's marketing organization and digital transformation business.

Furthermore, Oshcar has shared their knowledge and experience as a speaker at the MBA Entrepreneurship experience program at IESE Business School - University of Navarra.

Overall, Oshcar Vidal Martínez has a strong background in marketing, digital transformation, and the application of disruptive technologies in various industries.

Oshcar Vidal Martínez has a diverse educational background. In 1997, they pursued a postgraduate degree in computer science at The University of Salford. That same year, they also completed a postgraduate program in Economics of the Company at Universidad de Morón.

In 2008, Oshcar enrolled at ESERP Business & Law School, where they obtained a Master's degree in Marketing and Sales Management in 2009. Following that, in 2010 and 2011, they pursued a postgraduate program in Community Management and Social Media at Universitat de Barcelona.

Further enhancing their skillset, Oshcar attended IESE Business School in 2012 to complete a Program Management Development course. Later, in 2020-2021, they enrolled in the Machine Learning: From Data to Decisions program at MIT Professional Education, with a focus on artificial intelligence.

Additionally, Oshcar's education includes a Bachelor's degree in Computer Engineering from Universitat Politècnica de Catalunya, although the precise dates of enrollment and completion are not provided.