Efrain Bernal

Efrain Bernal is a seasoned professional with extensive experience in operations and fraud prevention. Currently serving as Gerente de operaciones and Especialista administrativo comercial at Ya Ganaste since March 2023, Efrain has a proven track record in leadership roles, including as Fraud Prevention Lead at Falabella Financiero, where responsibilities included developing fraud prevention strategies across multiple countries and managing operational teams. Prior to this, Efrain held several positions at Linio from March 2015 to August 2021, including Regional Payments Senior Analyst and Telesales Lead, overseeing payment metrics and implementing operational improvements. Efrain's early career included roles focused on process analysis and quality coordination, ensuring optimal customer service and experience. Efrain holds a degree from Universidad Tecnológica de México.