Victoria Burden

Direct Marketing Specialist at Yaamava' Resort & Casino at San Manuel

Victoria Burden, MBA, currently serves as a Direct Marketing Specialist at Yaamava' Resort & Casino, where responsibilities include developing and validating over 160 segmented marketing database Excel files since April 2024, as well as ensuring the accuracy of various marketing campaign materials. Previously, Victoria held the position of Marketing Coordinator at LUMINAS Energy, managing over 400 email and SMS campaigns and contributing to the creation of KPI-driven workflows. Other roles include Marketing Intern, Information Technology Technician, Assistant Advertising Manager & Marketing Associate, and Marketing Teaching Assistant, all while completing a Bachelor of Science in Marketing at California Baptist University and pursuing an MBA in Business Analytics.

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