Fiorella Rodriguez Huaraz

Fiorella Rodriguez Huaraz is a seasoned Product Manager with extensive experience in eCommerce and trade marketing. Currently serving as a Product Manager at Yanbal since April 2023, Fiorella has previously held similar positions at falabella.com and Sodimac, where responsibilities included leading commercial strategies and ensuring product availability across channels. Early career highlights include roles at Interforest S.A.C - Castor as Jefe de Línea, where sales plans were managed, and at Casa Andina Hoteles, focusing on online commercial strategies and KPI analysis. Fiorella’s academic credentials include a Master’s in Marketing and Commercial Management from Pacífico Business School and degrees in Strategic Marketing Management and Industrial Engineering from prestigious institutions.