Ivan Volokh is a result-oriented professional with over 13 years of progressive experience in digital and performance marketing. Currently serving as the Head of Performance at Yandex, Ivan is responsible for managing performance marketing for both web and app user acquisition, overseeing internal and external performance teams, and conducting data analysis. Previously, Ivan has held key roles at MTS, Samokat, Volkswagen RUS&CIS, and Mindshare, focusing on optimizing performance campaigns and developing strategic marketing initiatives. Ivan graduated with a Specialist degree in Advertising and Social Technologies from Moscow State University of Railroad Engineering in 2013.
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