Risa Goretty

Risa Goretty is a KOL Specialist with extensive experience in creating ideation and strategy campaigns for brands, managing relationships with Key Opinion Leaders (KOLs), and overseeing budgeting processes. Currently positioned at Yatra Creative Indonesia since October 2023, Risa previously contributed to Pongo (Shenzhen) Technology Co., Ltd and TECH-AD GROUP, where responsibilities included negotiating Statements of Work (SOW), creating briefs and guidelines for KOLs, and preparing performance reports for various brands, including OCBC NISP and Panasonic. Risa's earlier roles include KOL work at PT. Marguna Tarulata Astagina Pil Kita Farma, and expertise in human resources information systems was developed while serving as an HR Information System Analyst at BINUS University. Risa holds a Bachelor's degree in Chinese Language and Literature from BINUS University.