Alex MacSwain

Senior Brand Sales Director at Yelp

Alex MacSwain is an experienced sales leader with a robust background in digital marketing and advertising solutions. Notably serving as a Senior Brand Sales Director at Yelp from September 2008 to May 2020, Alex led innovative strategies that connected Fortune 500 brands with high-intent consumers, achieving record-breaking sales. Previous roles at Yelp included Senior Enterprise Sales Director, where Alex spearheaded local digital strategies for enterprise accounts, and Senior National Account Executive, focusing on profile optimization for higher-tier businesses. Alex's career also includes significant experience at Yahoo and ZDNET, with a strong foundation in recruitment advertising and audience development. Holding degrees from California State University-Sacramento and Humboldt State University, Alex combines educational proficiency with hands-on expertise in sales management.

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