Danielle Hoefer is an experienced marketing professional with expertise in email marketing, digital strategy, and behavioral therapy. Currently serving as an Email Marketing Specialist at YETI, Danielle previously held the role of Digital Marketing Specialist at Life Line Screening, where responsibilities included executing B2C and B2B email campaigns, managing customer relationship communications, and collaborating with various teams to enhance marketing strategies. Prior experience as a Digital Marketing Consultant at RevLocal involved supporting small businesses with SEM, SEO, and social media strategies. Danielle’s background also includes work as a Behavior Therapist and Social Media Strategist, showcasing a diverse skill set in both marketing and mental health. Danielle holds a Bachelor of Arts in International Relations and Affairs and a Bachelor of Arts in Psychology from the University of Denver.
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