Cecilia Peng is a seasoned professional in brand strategy and customer experience, currently serving as Sr. Director at Yidu Tech Inc. since May 2019, focusing on brand strategy development and communication. Previously, Cecilia held roles at Roche as Sr. Manager, where responsibilities included building customer experience teams and developing comprehensive strategies, and at Jiahui Health as Marketing Head, overseeing brand development and marketing strategies. Earlier experience includes significant contributions to McCann Worldgroup as Business Director for healthcare, achieving notable business growth and managing diverse teams, and in leadership roles at D&S Media Solutions and Omnicom Group. Cecilia's career began at Beizhang Hospital, where medical and marketing expertise was developed. Cecilia holds a Bachelor's degree in Medical Clinical Sciences from Gannan Medical College.
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