Craig Jasinski has extensive experience in the advertising and media sectors, currently serving on the Advisory Council at Yieldmo since December 2024, where influential platform development is guided through collaboration with industry leaders and contributions to research on programmatic trends. From September 2023 to March 2025, Craig led the Head of Paid Media for Dish and Sling at EchoStar Corporation, focusing on multi-channel acquisition strategies and personalization within digital marketing efforts. Previously, as Programmatic Director at Zenith from November 2021 to September 2023, key responsibilities included managing programmatic activations, campaign performance, and strategic partnerships. Craig's early experience included a role as a bartender at Rolling Hills Country Club and senior leadership positions at Merkle, where new media strategy and cross-functional team leadership were emphasized from July 2019 to November 2021.
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