Marco Miolo

Marco Miolo has a diverse work experience in digital marketing and analytics. Marco began their career as a Marketing Assistant Intern at Colosa Inc., where they managed the product line life cycle and conducted market research. Marco then worked as an Online Advertising Intern at TSW, where they managed and optimized paid search and display campaigns.

Marco then joined Immobiliare.it as an SEM Specialist, where they focused on Google AdWords, Facebook Ads, and Adform. Marco later moved to MetUp - Cut the Edge! as a Digital Marketing Specialist, responsible for managing online advertising campaigns for clients in various industries.

In 2017, Marco joined EY, starting as a Senior Consultant in the Digital Marketing and Experience Design Team. Marco provided strategic consultancy services in innovation, identified emerging trends, and deployed digital marketing campaigns across various channels. Marco also played a key role in data analysis using tools like Tableau, Power BI, and Google Analytics. Marco later became a Manager in Performance Marketing and then a Digital Manager, specializing in SEO.

Following their time at EY, Marco worked as the Head of Analytics at Realize Networks, where they developed strategic approaches for various digital marketing channels and maintained accurate forecasts for digital business. Marco also built and maintained business dashboards and reports critical for retail weekly recaps.

Most recently, Marco is employed at Yolo Tech Insurance as a Marketing Manager. Their responsibilities include CRM, analytics, search engine advertising (SEA), and search engine optimization (SEO).

Throughout their career, Marco has gained extensive knowledge and expertise in digital marketing channels, tools, and platforms. Marco has demonstrated strong skills in strategic planning, data analysis, and creating innovative solutions to meet clients' business needs.

Marco Miolo has an extensive education history in various fields. In 2021, they obtained an Executive MBA in Big Data & Business Analytics from 24ORE Business School. In 2015, they attended the Digital Enterprise Lab Academy at Università Ca' Foscari Venezia, focusing on Digital Innovation & CRM. From 2011 to 2015, Marco pursued a Master's degree in Marketing and Communication at the same university. In 2013, they briefly studied International Management & Consultancy at Breda University of Applied Sciences. Prior to that, from 2007 to 2011, Marco completed a Bachelor's degree in Marketing and Management at Università Ca' Foscari Venezia.

Additionally, Marco Miolo has obtained several certifications throughout their career. In 2023, they earned the certification "Esporre una presentazione agli alti dirigenti" from LinkedIn. In 2020, they obtained certifications in Google Analytics 360, Google Tag Manager Fundamentals, Advanced Google Analytics, EY Digital - Bronze, Google Analytics for Power Users, Introduction to Data Studio, and Google Analytics for Beginners from Google. Marco also obtained the EF SET English Certificate 72/100 (C2 Proficient) from EF Education First in 2019. Further, in 2017, Marco received a certification in "Digital Analytics for Marketing Professionals: Marketing Analytics in Practice" from Coursera Course Certificates. Lastly, in 2015, they obtained the Google AdWords Certification in Google Shopping Advertising and Google Advertising Fundamentals and Search Advertising Advanced.