Fredrik Ardmar

Fredrik Ardmar has a diverse work experience spanning several companies and roles. Fredrik is currently working as the CMO at YouCruit since May 2021. Prior to that, they held the position of CMO at Radinn from April 2019 to September 2021. Fredrik also has experience as a Course Responsible and Teacher for Digital Analysis, Measurement & ROI at Berghs School of Communication since January 2017. Fredrik was also a Teacher for Digital Analysis and Measurement at the same institution from May 2015 until now.

Fredrik has extensive experience as a Co-Founder and Partner at Resultify, where they worked from October 2017 to April 2019. Fredrik was responsible for consulting senior clients and developing the company. Before that, they served as the Co-Founder and CEO of Resultify from April 2012 to September 2017.

In addition to Resultify, Fredrik was a Co-Founder and Partner at aQlue, an application that measures the impact of marketing activities across various channels. Fredrik fulfilled the role of Product Manager and CTO at aQlue from October 2015 to June 2018.

Earlier in their career, Fredrik was a Content Strategist at Telenor Holding A/S (Cybercity A/S & Sonofon A/S) from May 2003 to May 2004. Fredrik also worked at IconMedialab in various roles, including CMS Developer and Intranet Specialist from March 2001 to March 2003. Additionally, they were involved in wireless research and concept development in collaboration with Ericsson, IBM, and Teledanmark from March 2000 to March 2001. Fredrik started their career as a Web Developer with skills in PHP/MySQL/LAMP at IconMedialab from March 1999 to March 2000.

Fredrik Ardmar also has experience teaching Digital Marketing & Sales Analytics as a Course Instructor at IHM Business School in January and February 2017. Lastly, they co-founded and worked as a Partner at Area Digital, a web-focused consultancy, from January 2004 to October 2012.

Overall, Fredrik has a strong background in marketing, digital analysis, measurement, and ROI. Fredrik has also been involved in founding and developing several companies in the digital industry.

Fredrik Ardmar attended Lund University from 1996 to 1999, where they obtained a Bachelor's degree in Informatics, System Engineering, and Economics. Additionally, they participated in an Erasmus project with a focus on Information Structure at Universitat Politècnica de Catalunya, although the specific dates are not provided.

Furthermore, Fredrik Ardmar has obtained several certifications in the field of digital marketing and analytics:

- In September 2014, they received the OMCP Certification from Market Motive.

- In October 2014, they became a certified Conversion Optimization Trained Practitioner through Market Motive.

- In September 2014, they completed the Digital Marketing Foundations Trained Practitioner course at Market Motive.

- In November 2015, Fredrik Ardmar obtained the Google Analytics Certification from Google.

- Finally, in January 2016, they became a Web Analytics Trained Practitioner through Market Motive.