Laura Cohen is a skilled digital media professional with a rich background in marketing, social media management, and content strategy. Currently serving as a Digital Media Planner at Youplanet Pictures since September 2020, Laura develops comprehensive film marketing plans, identifies target audiences, and collaborates with various partners to achieve box office goals. Previous roles include Social Media Manager, Planning & Buying, and Content Manager across notable companies such as IPG Mediabrands and Lobo Agencia Digital, where expertise in SEO, social analytics, and strategic content creation was honed. Laura holds advanced degrees in Digital Marketing and Communication as well as Marketing and Advertising, complemented by a degree in Audiovisual Media with a focus on Film Production and Direction from Politécnico Grancolombiano. Recent educational pursuits include specializing in social media ads.
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