GM

Garreth Mason

Head of Customer Marketing at YourParkingSpace

Garreth Mason has a diverse range of work experience spanning over a decade. Garreth most recently worked as the Head of Customer Marketing at YourParkingSpace, starting in June 2023. Prior to that, they held the position of Senior CRM Manager - Financial Services at John Lewis & Partners from May 2022 to June 2023. During their time there, Garreth was responsible for developing and delivering customer marketing communications, as well as managing external CRM agencies.

Before joining John Lewis & Partners, Garreth served as the Senior CRM Manager - Memberships/Subscriptions at Tide from February 2021 to May 2022. At Tide, they achieved significant growth in paid memberships gross revenue and the total paid memberships base.

Garreth also has experience at prominent companies such as Entain, where they worked as the Omni-Channel Marketing Manager for Ladbrokes & Coral Brands from February 2019 to February 2021. During their tenure, they successfully acquired new multi-channel loyalty card sign-ups and launched free-to-play games that exceeded projected targets.

Prior to that, Garreth worked at The Rank Group plc as the Retention Campaign Manager for Stride Gaming from June 2018 to February 2019. Garreth played a key role in implementing online retention game platforms across multiple brands.

Garreth began their career at GLL, where they worked as the Product Marketing Manager for Better Gyms from September 2014 to June 2018. Garreth achieved notable accomplishments, including winning awards for search and website excellence, as well as driving significant organic search traffic and revenue growth.

Before GLL, Garreth worked at Medialab Group as an Account Manager from August 2012 to September 2014. During their time there, they won new clients, turned around declining revenue from an existing client, and contributed to departmental revenue growth.

Earlier in their career, Garreth held positions such as Web and Digital Assistant at Marshalls Park School, Marketing Assistant at Les Pauls Motors, and Advertising Assistant at YMCA England & Wales. In these roles, they were responsible for website development, competitor analysis, marketing plan implementation, and advertising production.

Overall, Garreth Mason has demonstrated strong expertise in customer relationship management, data-driven marketing, and team management throughout their career. Garreth is known for achieving impressive results and driving growth in various industries.

Garreth Mason attended the University of Portsmouth, where they pursued a Bachelor of Arts (BA) degree in Marketing. No specific start or end year for their education at this university is provided.

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Timeline

  • Head of Customer Marketing

    June, 2023 - present