Christopher Seigh is an experienced Trade Marketing Manager at D.G. Yuengling & Son, Inc., specializing in the development and implementation of promotional retail programs for national accounts, leveraging strategic insights to enhance retailer partnerships. Previously, as a Customer Marketing Manager at The Hershey Company, Christopher contributed to significant annual sales growth and executed successful marketing campaigns. Christopher's career also includes roles as Brand Manager at WM Barr, GlaxoSmithKline, and Nestle, where notable achievements included driving substantial sales growth, executing innovative marketing strategies, and launching successful product innovations. Christopher holds an MBA in Marketing from Western Carolina University and a BA in Economics from St. Mary's College of Maryland.
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