Yuvod
Pablo Astudillo Martínez has a diverse work experience spanning over several industries. Pablo began their career at LAN Airlines in 1996, where they held various roles, including Inflight Entertainment Manager and Product Manager. During their time at LAN Airlines, they developed and implemented successful branding strategies for the inflight magazine and entertainment services.
In 2005, they joined ANDINA DEL SUD LTDA as the COO, where they led the operations division and executed maintenance campaigns and loyalty programs. Following this, they worked at Casinos Chile Ltda. as the Operations Manager, optimizing business operations and achieving significant cost savings through negotiation and process optimization.
In 2008, they worked as the Marketing Manager at Buffet Express, where they relaunched the corporate image and implemented successful loyalty programs and branding campaigns.
From 2009 to 2016, Pablo worked at Claro Chile S.A., first as the Content Manager, where they were responsible for product development and profitability, and later as the New Digital Platforms Manager, where they coordinated the implementation of new products and services and represented the company in front of regulatory bodies.
In 2017, they joined Bolsa Emergente as the Marketing and Operations Manager, leading client prospecting and developing the digital marketing strategy.
In 2018, Pablo became a Project Manager at Canal 13 S.A., evaluating content projects for digital platforms and modernizing the station to become a multi-platform leader in the Air TV industry.
More recently, in 2021, they became the VP of Sales at Yuvod, and in 2023, they started working as a Senior Account Manager at Touch Inflight Solutions.
Throughout their career, Pablo has demonstrated leadership skills, strategic thinking, and a proven track record of achieving positive results for the organizations they have worked for.
Pablo Astudillo Martínez has a diverse education history. Pablo started by completing their basic and secondary education at Colegio Seminario Pontificio Menor from 1978 to 1990. Following that, they pursued a Bachelor Degree in Business Administration with a focus on Marketing, earning the degree of Ingeniero Comercial. This degree was obtained between 1991 and 1996, although the specific institution is not mentioned. Later, in 2006, Pablo enrolled in Universidad Adolfo Ibáñez and completed a diploma program in Comportamiento del Consumidor. Finally, in the same year, they pursued a Master's degree in Marketing and Commercial Management, details about the institution are missing.
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Yuvod
In 2018, there were approximately 600 different streaming platforms with 577 million subscribers. Not surprisingly, both metrics accelerated 22% per year due to Covid-19. Although streaming platforms have become an integral part of our daily lives, the user experience… well, it sucks.Ricardo Tárraga and Jorge Gonzalez saw an opportunity to enhancethe user experience by providing every streaming platform with a unique design and advanced technology. With the help of Top Seeds Lab, the Lanzadera accelerator, and investors like Demium Startups, Yuvod was born.By 2018, the Yuvod concept was widely accepted by small ISPs and Spanish TV operators. Reputable investors and venture funds were impressed by the company’s growth, its commercial potential, and the team’s execution ability – and invested in capital raises in 2019 and 2021.After two rounds of funding and a lot of hard work by the founding team, Yuvod has grown to a team of more than 50 people with offices in 3 countries and a presence in 8 regions. It is a Google certified partner for Widevine and Android TV systems, and trusted by companies such as Vodafone Spain, Rakuten TV and DAZN.